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If you’re in the market for a subscription to The Economist and/or you just have a valuable use for Avios, you can get a pretty good deal: get up to 13,200 Avios with a subscription — though you’ll have to prepay for a year (and it isn’t cheap).
The Deal
- Get British Airways Avios for a prepaid 1-year subscription to The Economist. Options include:
- 10,200 Avios with a print or digital subscription ($152)
- 13,200 Avios with a print + digital subscription ($190)
- Direct link to this offer
Key Terms
- Expires 5/31/18
- Subscription is non-refundable, except if you are a resident in the EU, in which case you may cancel your subscription in the first 14 days and get a refund for any part of your subscription that has not already been delivered for the print element or published for any digital element before you cancelled.
- Avios will be awarded within 28 days.
Quick Thoughts
There is no doubt that Avios certainly could be more valuable than the price of these subscriptions, but whether or not they are/will be to you is another matter entirely.
British Airways has a distance-based chart that makes short oneworld segments outside of the US a great deal, with flights under 650 miles costing just 4,500 Avios when those flights are outside of North America. Within North America, flights start at 7,500 Avios, which can still be a great deal for last-minute flights since British Airways charges no close-in ticketing fee.
You should also be able to combine / move your Avios across the Aer Lingus and Iberia programs. Short flights within the United States start as low as 11K Avios round trip with Iberia (See: From 11K RT on American: A sweet spot for North American flight redemptions).
If you know you will use the points well, this might be worthwhile even if you don’t read The Economist. If you have interest in the magazine, all the better. That said, this certainly isn’t a no-brainer. With 100,000 point offers on all three of the Avios-earning credit cards (British Airways, Aer Lingus, and Iberia) and the ease with which you can earn transferrable points that could move to Avios, I wouldn’t personally be a buyer at 1.44 cents per point.
H/T: Turning Left for Less via View from the Wing
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remember that BA’s CEO has all but promised a revenue based FF program by next year…not sure what this means for IB and EI,
Do we know what happens if you already have an active subscription? Does it just extend your subscription, or do you just end up with two overlapping subscriptions?