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Starting on Wednesday, June 27th, Amazon Prime members will get 10% off on yellow-sign sale items at Whole Foods. This promotion has previously been available in select markets, but it goes nationwide starting on Wednesday.
The Deal
- 10% off on yellow sale sign items at Whole Foods for Amazon Prime members (starts nationwide on Wednesday, June 27, 2018)
- Direct link for more on this promotion
Key Terms
- Must either download the Whole Foods app, sign in with Amazon, and scan the QR code at the register OR provide the verified mobile phone number associated with your account at checkout
- Store signage will also indicate which products feature savings and deals for Prime members. Blue sale signs indicate special deals only available to Prime members. Yellow signs on existing sale items indicate that Prime members get an extra 10% off those items (excluding alcohol).
- See this page for full FAQs
Quick Thoughts
While Whole Foods often has slightly higher prices, those customers who regularly shop there will certainly be happy to save a buck on sale items. While this has been available as a pilot in select locations, this will newly be available nationwide starting on Wednesday.
The deal also stacks with 5% back for Prime members with the Amazon Rewards Visa Card and free 2-hour delivery in select cities. That’s a total of 14.5% off (10% off the initial sale price and then 5% back on the remainder). Alternarively, we sometimes see Amex Offers for Whole Foods which could stack with this deal.
I downloaded the Whole Foods app and signed in with my Amazon account. That enabled me to click “savings” and see what is on sale this week. My view on grocery store prices is heavily skewed by living in a small town with only 1 grocery store for about 20 miles in any direction, but the sale prices didn’t look as expensive as I’d expected. For example, 85% lean ground beef is on sale for $3.99/lb. After 10% savings, that’s about $3.60/lb, or stacked with the Amazon Prime card it’s a net $3.41/lb. That’s not a deal compared to what you can find elsewhere, but neither is it outrageous (at least compared the prices I pay locally).
Avocados were on sale 4-for-$2.99, and those are regularly $1ea or more where I live. After the 10% discount, I could see the potential for some deals – especially for those who would shop at Whole Foods anyway.
H/T: Dan’s Deals
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kroger and albertsons better change their shit or they will become the next ToysRUs. this is only the beginning of omnichannel dominance. the future of what amazon will do is much much scarier.
With Prime Now offering free 2 hour delivery from a lot of Whole Foods it does become a real question as to how long people are going to pay high markups on non-premium foods. Walmart, Target, Costco and Aldi eats up the really price conscious segment, Whole Foods take up those looking for premium products and convenience.
Where do middle-market grocery stores find themselves?