How to get that Alaska 40K offer


There have been a number of recent reports about a targeted offer on the Bank of America Alaska Airlines Visa Signature card good for 40,000 miles after spending $2,000 in the first 3 months. That offer has been via email and the reports I’ve seen indicate that those in West Coast states are being targeted. However, a comment on Flyertalk this morning led us to the discovery that if you are located on the West Coast (or you have a VPN with a West Coast Server), you can find the 40,000 mile offer on the website.

The Deal

  • Get an offer for 40,000 Alaska Airlines miles plus a $0 Companion Fare in the first year (you just pay taxes & fees for your companion fare code) after spending $2,000 in the first 3 months by going to from a computer in a West Coast state

Key Card Details

Card Name w Details & Review (no offer)
Alaska Airlines Visa Signature

FM Mini Review: Alaska miles are quite valuable so this offer is better than it appears

Annual Fee: $75

Card Type: Visa Signature


Earning rate: ⚬ 3X Alaska Airlines ⚬ 1X elsewhere

Noteworthy perks: ⚬ $121 companion pass every year ⚬ Free first checked bag for you and up to six other passengers on your reservation

See also: Alaska Airlines Companion Fare Complete Guide

Quick Thoughts

The Alaska Airlines Visa Signature card has featured a welcome offer of 30,000 points for a couple of years (for a time, the standard bonus was just 25,000 miles). That sounds like a pittance in an era of 60K, 80K, and 100K bonuses, but Alaska miles are quite valuable thanks to excellent partners, great award rates, a free stopover on a one-way ticket, and no fuel surcharges on most partners. They have a system that can be maximized to offer a lot of benefit — which is why people have long been willing to sign up for the card despite the low welcome offer. Further, the annual companion certificate is a benefit that doesn’t get nearly enough attention; I’d venture to say it can compete for the title of the most valuable annual credit card perk out there. For quite a while now, the first-year companion fare has been $0 plus taxes (it’s $99 in subsequent years). Note that this is good for a companion on one itinerary (though I’ve previously shown that one itinerary can be pretty complex).

Lately, Alaska has been targeting West Coast residents with a 40K new cardmember offer, which is notable since it is the highest bonus we’ve seen on this card in years. We’ve seen 30K + a $100 statement credit and a $0 companion fare with a dummy booking; we’ve seen 32,500 miles with the $99 Companion Fare when applying through an employee, but we haven’t seen anything with more miles in years.

However, a commenter on Flyertalk today noted having seen a 40K offer on earlier in the day. I went to AlaskaAir and only saw the 30K offer, but it led me to wonder whether the offer is more widely available to those located out west. Since neither Greg nor I are located out west, that led us to test using a VPN on a west coast-based server. For those unfamiliar, VPN stands for Virtual Private Network — a way to encrypt/protect your data when on the Internet. It is common (and recommended) for folks who travel often to subscribe to one in order to securely access the Internet when using public Wi-Fi, such as in hotels and cafes. I would never consider logging into important accounts from public Wi-Fi without one. One of the additional “benefits” of a VPN is the ability to route your traffic through a server in a specific location. This can make it “appear” to websites as though you are located somewhere you aren’t — a handy trick for accessing sites that are geographically-restricted (such as accessing Netflix while traveling abroad or sites like Facebook and Google in China). If you subscribe to a VPN where you can specify a west coast server — likely in Washington, Oregon, California, or Hawaii as those are states where people have reported being targeted for the 40K offer — you may see the 40,000-mile offer show up on as shown in the screen shot near the top of this post.

Clicking through, here are the details of the offer:

Note that you may need a fresh browser with cleared cookies to see the 40K offer. Play around with different browsers and/or private or incognito modes if you don’t see it right off the bat. Doing those things made it possible to replicate the offer, but ultimately YMMV.

As always, I recommend keeping screen shots of everything as you apply in case you aren’t awarded the proper bonus for the offer under which you applied. While I would expect you to receive the 40K miles if you apply via a link that advertises them, it’s best practice to keep good records in case you need to later follow up on missing miles.

Finally, keep in mind that Bank of America has a 2/3/4 rule whereby you can not open more than 2 BOA cards within a month, 3 within 12 months, or 4 within 24 months. That only includes Bank of America cards. Further, approvals have become tougher. My wife applied for the business card last year and they wanted her to open a CD before they would consider her credit card application — a marked change from the way things once were with these cards. You further have to consider whether the extra 10K miles are worth more to you than the 30K offer with a $100 statement credit that you’ll find via a dummy booking. I’d value Alaska miles at well over $100 — but beauty is in the eye of the beholder. For those in need of more Alaska miles, this offer would be a sight for sore eyes.

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